Shopping for New Car: How I Spent July 4th and 5th
Bargaining Between Sophisticated Negotiators I've decided to replace my 2005 Nissan Murano with a newer model, used car. I applied all the rules of interest-based and distributive bargaining that I teach in my course. I plan to blog about the experience over the next several days. Background: People hate shopping for cars. We are not a "haggle" culture. It's the reason that Saturn's "no-dicker-sticker" proved to be such a popular selling technique. Studies show that U.S. buyers tolerate about 3 or 4 rounds of bargaining. In contrast, people living in haggling cultures will engage in 10 to 15 rounds of bargaining. Guess who typically gets the better deal? Because we lack experience in bargaining for small things like food and clothing, bargaining for an expensive car brings great anxiety to most people in the U.S. But, I teach negotiation. In fact, I am one of the very few law professors in the U.S. to teach how